Itch.io adding Generative AI disclosure filtering to few more places on the site
Itch.io is expanding its filters for games and other content disclosed as using generative AI. The filters will appear in more places across the site. (bsky.app)
Musk is throttling Grok because its cost is 'unsustainably high'
finance.yahoo.com9 points3 comments
Elon Musk said Grok users would hit their usage limits sooner because the cost of running the AI bot had become “unsustainably high” compared with the revenue it generated. The change followed complaints from users who said their allowances were being used up much faster than before. The episode illustrates a central challenge for AI companies: strong demand does not guarantee a viable business when providing powerful models requires expensive computing and subscriptions are priced to attract users. Musk’s explanation makes the economics of AI services, not a lack of interest, the immediate constraint.
The faster usage meter prompted criticism from Grok users and observers, including a former xAI employee who questioned how a service recently presented as a revenue success could suddenly be described as loss-making. Some users saw the shift as an unfair reversal, while Musk defended it as sensible financial management; SpaceX shares rose about 5% that day. Another interpretation is that Grok had been offered at an introductory price to build adoption, much as venture-backed ride-hailing and delivery services once used discounts before raising prices. That possibility leaves users facing a broader question: whether low-cost access to AI tools is sustainable, or whether companies will need to tighten limits or charge more as operating costs mount.
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