Israeli authorities and embassies have been promoting a hastily produced online film titled NAZA: The Real Story that deliberately mimics the style of the award-winning NAZA documentary by Yuval Abraham and Rachel Szor. Hosted on nazadocumentary.com (registered 16 September), the site initially impersonated the original film’s promotional page, removed references to Palestinian civilian deaths and reproduced rooftop-style anonymised interviews. Its producers, including attorney and reservist Ariel Averbuch and rightwing candidate Roi Danino, claim the short defends Israel as having “the most moral army in the world.” The site now touts an implausible 42m-view counter while the film’s official YouTube shows roughly 30,000 views; technical analysis suggests the inflated figure could have been driven by automated or bulk requests. The foreign ministry says it only amplified the film, while the government awarded its makers a certificate of appreciation.
The original NAZA, directed by Abraham and Szor and produced with the Guardian, won a special jury prize at Venice and compiles 24 interviews with Israeli military insiders that document an AI-assisted surveillance apparatus used in the Gaza war to target Hamas operatives despite foreseen civilian casualties. The reporting sits against a backdrop of more than 73,000 Palestinian deaths since 7 October 2023, a UN commission’s genocide finding, and intense domestic backlash: calls to strip the directors’ citizenship, legal and military rebuttals, public threats and harassment of filmmakers and collaborators. NAZA is in global cinemas and will be available free on the Guardian’s website.
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