European governments can no longer rely on American cloud providers and the market has failed to produce a comprehensive European alternative. There is sufficient technical talent and component-level capability in Europe, and past large public projects like Galileo and Airbus show it can be done, but success requires an industrial-policy approach rather than a one-off cheque. A credible program will take a decade of iterative development, not a single tens-of-billions contract; cloud work is development-heavy, not off‑the‑shelf hardware procurement. Massive funding alone does not guarantee useful outcomes, and governments must regain hands‑on competence to commission complex IT responsibly.
Current funding and procurement mechanisms are poorly suited to building a modern European cloud. Large R&D schemes and subsidies favor slow consortia and rigid plans that stifle entrepreneurial enthusiasm, while public purchasers habitually choose proven American services and cite trade rules to avoid nurturing nascent European providers. The practical path is smart, targeted procurement and staged tenders that fill specific gaps (for example, a free European email platform), combined with flexible funding and incentives that attract developers and startups. In short: combine political industry proficiency, pragmatic phased commissioning, and environments that foster enthusiastic engineers - not bureaucratic one‑size‑fits‑all grants - to build a viable European cloud.
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