South African author Coral Hart, a pseudonym who publishes under more than ten pen names, has released 371 books since beginning to use AI around 20 months ago. After 14 years in publishing and writing dozens of books without AI, she spent three months learning different models and developing a process. Rather than asking a chatbot to produce a whole book from scratch, she supplies the concept, style, character details and chapter outlines. AI drafts and revises the manuscript; she then uses further tools to address plot, continuity and character problems, before a human proofreader checks and rewrites remaining passages. Hart says the technology’s prose and structure have improved markedly, though different models have distinct strengths and weaknesses.
Hart’s output - mostly romance tailored through market research - has drawn accusations of producing low-quality “AI slop,” online abuse and death threats. She says she is speaking publicly because AI is now part of publishing and cannot simply be stopped. By her estimate, she has sold more than a million books across digital, print and audio formats, earned over $1 million this year, and had one novel reach Amazon’s top 100. She also trains others in her methods and plans to launch software for AI-assisted authors. Hart argues that sales and reader returns are a meaningful test of quality, and questions whether people reject some books for their content or simply because they know AI was involved.
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